Privacy Policy
By accessing and using the New Leaf Data Services LLC (“NLDS”) website at www.cannabisbenchmarks.com or any other web-based service of NLDS, you agree to the terms of the NLDS Online Privacy Policy, as set forth below. The terms “you” and “User” refer to anyone who accesses the websites or web-based services.
1. COLLECTION OF PERSONAL INFORMATION
As with most websites, NDLS collects information about your visits to our sites for purposes of supporting, tailoring and improving your experience. We also use this information for purposes of helping us show advertisements on our website and other websites that, based on your information, are likely to be interesting to you. Some of this information is collected automatically through the use of “cookies” or other technology whenever you visit our websites. More information on NLDS’s use of those technologies and the types of information collected is provided below.
In addition, when you engage in certain activities on NLDS’s website, including but not limited to subscribing to NLDS Premium Services (as evidenced by the payment of additional fees to NLDS), or requesting or obtaining services which require activation and/or registration, we may ask you to provide certain information about yourself and/or your organization by filling out and submitting a form, or by otherwise providing us with the requested information. Such information will be used to make the relevant materials, features or services available to you and, if applicable, others within your organization.
Should you choose to take advantage of our services, we may require that you provide us with personal information, such as your name, organization name, mailing address, e-mail address and other identifying information. Should you choose to pay with a credit card, you may be asked to provide a card number, expiration date and the name and address of the cardholder. For more information about data security, please see Section 6, entitled “Security”, of this Privacy Policy.
It is completely optional for you to provide the requested information and/or to engage in these activities. Should you choose not to do so, however, it may not be possible for NLDS to provide the particular materials, features or services that you are seeking.
NLDS collects all of this information in order to record and support your usage and content purchase transactions and your use of the applicable NLDS services and other associated activities on our websites and to display advertisements for products and services that may be interesting to you. For example, we may use the information you provide to record and reflect your preferences, to verify the details of a document order placed by you or to keep you informed about our or our affiliates’ or business partners’ products and services. Or we may use such information to make content recommendations to you based on your prior searches or to show advertisements for relevant NLDS products, services or features on third party websites that you visit. NLDS may supplement the information you provide with commercially available demographic and address information in order to enhance our and our affiliates’ ability to serve you.
2. USE OF PERSONAL INFORMATION
NLDS may use the information we collect from you when you register, make a purchase, sign up for or download our reports, respond to a survey or marketing communication, browse our website, or use certain other site features in the following ways:
• To personalize your experience and to allow us to deliver the type of content and product offerings in which you are most interested.
• To improve our website in order to better serve you.
• To allow us to better service you in responding to your customer service requests.
• To administer a contest, promotion, survey or other site feature.
• To quickly process your transactions.
• To send periodic emails regarding your order or other products and services.
• To follow up with them after correspondence (live chat, email or phone inquiries)
3. USE OF COOKIES AND OTHER TECHNOLOGIES
NLDS utilizes web analytics tools (including but not limited to third party tools such as Google Analytics) that automatically collect non-personally-identifiable information from your browser whenever you interact with our site, through the use of “cookies” or similar technology. A cookie is a small string of data that is transferred to your browser from a website and can only be read by the website that gave it to you. The cookie acts as an identification card which identifies your browser and tracks and records your preferences and helps us improve our services and your experience. The cookie cannot be executed as software code or used to deliver viruses. We also use cookies when you interact with services we offer to our affiliates and business partners, such as the advertising services we offer on our websites, and certain non-personally-identifiable information about your visits may be tracked by such cookies and shared with such affiliates and partners – for example, in order to allow our advertisers to monitor the usage of their advertisements and to better serve and offer relevant advertisements. Information collected through cookies or similar technology may also be used to help NLDS and our affiliates display advertisements on other sites (including Google and other sites within the Google Display Network) that you visit in order to inform you of products, services or features of NLDS or our affiliates that we think will be interesting to you. You can opt out of Google’s use of cookies by visiting the Google Ads Preferences Manager. You can also opt out of certain third-party vendors’ use of cookies by visiting the Network Advertising Initiative opt-out page.
Most browsers are initially set to accept cookies. You can set your browser to refuse cookies or to notify you when you receive a cookie, giving you the option to accept it or not. If you turn cookies off, some of the features that make your site experience more efficient may not function properly. NLDS’s web-based offerings include a few web pages that are inaccessible without a cookie. These pages are associated with an automated log-in feature that allows you to access your account information while bypassing the need to provide your identity and password each time. You are not required to use the automated log-in feature. Choosing not to use it will not affect your ability to use any other part of our web-based offerings or to use NLDS’s general services. In the event that NLDS decides to create other web-based offerings that are inaccessible without a cookie (which NLDS reserves the right to do), you will be given the option to accept the cookie necessary for such access.
As with most websites, NLDS also gathers certain information automatically and stores it in log files. This information includes Internet protocol (IP) addresses, browser type, Internet service provider (ISP), referring/exit pages, operating system, a date/time stamp and click-stream data. We use this information, which does not include personally-identifiable information, to analyze trends, administer tracking users’ movements around the site and gather demographic information about our user base as a whole.
When you accept our cookies, we use them to track your visit to any NLDS web offering. In addition, we use log files to help manage our website and other electronic communications. However, none of this information, other than the automated log-in feature, identifies you personally or is tied to any of your Personally Identifiable Information. NLDS does not associate any of this information with Personally Identifiable Information unless you have provided it to us.
We do not sell, trade, or otherwise transfer to outside parties your Personally Identifiable Information unless we provide users with advance notice. This does not include website hosting partners and other parties who assist us in operating our website, conducting our business, or serving our users, so long as those parties agree to keep this information confidential. We may also release information when it’s release is appropriate to comply with the law, enforce our site policies, or protect ours or others’ rights, property or safety.
However, non-personally identifiable visitor information may be provided to other parties for marketing, advertising, or other uses.
Occasionally, at our discretion, we may include or offer third-party products or services on our website. These third-party sites have separate and independent privacy policies. We therefore have no responsibility or liability for the content and activities of these linked sites. Nonetheless, we seek to protect the integrity of our site and welcome any feedback about these sites.
We, along with third-party vendors such as Google use first-party cookies (such as the Google Analytics cookies) and third-party cookies (such as the DoubleClick cookie) or other third-party identifiers together to compile data regarding user interactions with ad impressions and other ad service functions as they relate to our website.
4. CHANGING OUR RECORDS OF YOUR PERSONAL INFORMATION
You have the right to correct your personal information. This may be accomplished either directly on our website on those screens that allow you to edit your personal information; by emailing to NLDS at: support@cannabisbenchmarks.com
When you contact us please include your name, address and/or e-mail address, account number (if known) and a detailed explanation of your request.
5. OPTING OUT OF RECEIVING INFORMATION
NLDS follows industry standard safe unsubscribe practices. You have the right to opt out of receiving marketing communications and newsletters from NLDS by following the “unsubscribe” instructions that come with each message from us or our affiliates. In addition, you may opt out of receiving such communications by writing to the Privacy Manager using the information provided above.
6. SECURITY
Our website is scanned on a regular basis for security holes and known vulnerabilities in order to make your visit to our site as safe as possible.
The security of your personal information is important to us. The password that protects your personal information, as well as your credit card information, are encrypted during transmission using secure socket layer (SSL) technology, which is widely used on the Internet for this purpose. These data are also stored in encrypted form.
NLDS adheres to generally accepted industry standards to protect this information, both during transmission and once we receive it. These standards include the use of leading hardware and software applications. However, no method of transmission over the Internet or method of electronic storage is 100% secure. Therefore, while we strive to use commercially acceptable means to protect your applicable information, we cannot guarantee its absolute security.
If you have any questions about security on our website, you can e-mail us at support@cannabisbenchmarks.com or contact our Privacy Manager at the address listed above.
If at any time you believe that we have not adhered to this privacy policy or you have a complaint regarding the way your personal information is being handled, please contact the Privacy Manager using the contact information provided above. Disputes under this privacy policy will be resolved by the Privacy Manager, who will use commercially reasonable efforts to promptly investigate and, if necessary, correct any problem.
We implement a variety of security measures when a user places an order to maintain the safety of your personal information. All transactions are processed through a gateway provider and are not stored or processed on our servers.
7. CHANGES TO THIS PRIVACY POLICY
When we make any material change to this Privacy Policy, we will inform you by posting a notice on the homepage of www.cannabisbenchmarks.com for 30 days that the policy has been updated and by changing the date on this page noting when the policy was last updated.