CANADA CANNABIS SPOT INDEX (CCSI)
*The provincial excise taxes vary. Cannabis Benchmarks estimates the population weighted average excise tax for Canada.
**CCSI is inclusive of the estimated Federal & Provincial cannabis excise taxes..
The CCSI was assessed at C$5.52 per gram this week, up 1.0% from last week’s C$5.47 per gram. This week’s price equates to US$2,014 per pound at the current exchange rate.
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Last week the Ontario Cannabis Store (OCS), the organization that regulates the province’s cannabis market, released their annual Cannabis Insights report for the period from January through March 2021. The report contains a wide variety of useful data, detailing how Ontario’s market has developed.
In the first few years of cannabis deregulation, the legal Canadian cannabis market has faced strong competition from illicit supply chains, due in part to high product prices and few stores. That story has changed dramatically, however, especially in Ontario, Canada’s largest province by population.
The most recent report shows that not only did Ontario’s brick-and-mortar retail footprint grow substantially, but also that the price of dried flower as listed at the OCS online store dropped even further below the price of cannabis sold through illegal mail-order marijuana sites.
In today’s report, we focus specifically on the market share of the legal markets. The latest report shows the legal cannabis market in Ontario makes up 44% of total cannabis sales. Meanwhile the average price of legal dried flower, including sales taxes, dropped by 3% from the previous quarter to C$6.17 per gram.
While the legal market has continued to build market share over the past two years, growth slowed significantly during the past quarter. Even though the legal cannabis industry appears to be moving in the right direction, by lowering cannabis prices and providing better access with more retail stores, illicit cannabis channels have maintained a strong presence. Up until this last OCS report, the growth of the legal cannabis sector has had a very strong correlation to the number of storefronts open for business. The chart below, which combines the average number of stores in each province in the past nine quarters as tracked by Cannabis Benchmarks, versus the share of the legal cannabis market, shows the legal cannabis market share seems to have plateaued despite an increase in store counts.
Source: OCS, Cannabis Benchmarks
Cannabis Benchmarks®, a division of New Leaf Data Services, LLC
9 July 2021 Copyright © 2021 New Leaf Data Services, LLC. All rights reserved.